An online store can bring completeness to your retail business. When shopping online, you need to consider the shipping charges as well. If they know that their trusted retailer will have a certain item on sale few weeks later, they may be willing to defer the purchase decision instead of buying the item from a competitor.
If you are shopping outside of these targeted markets, you may find that some retailers will not ship to your location. Although some would argue that this is against the fundamentals of promotional pricing, where there is a risk of customers “gaming” the system by only purchasing items during the promotional periods, thereby eroding the margins.
The unauthorized retailer can often purchase and then re-sell products at a lower price than the authorized retailer. It also offers a home delivery serviceâ€•this is used when merchants offer free ground shipping services. Direct Shipping Costs – The 3 main options for shipping small packages in the US are the USPS, UPS, and Fed Ex. All three offer a form of Ground (slowest and cheapest service) as well as several expedited (overnight, 2 day, etc.) delivery services.
In other words, a marketplace arbitrageur gets the retailer from whom they purchased an item dirt cheap to fulfill their customer’s order. Ensure that customers visiting your shop will also be able to connect with you through your website for their future requirements.
Get on the front foot and look at what shoppers are paying online for items you sell. Consider websites that offer free shipping and this is definitely the way to go. As the price of gas is increasing, shipping and handling might be cheaper anyway. Initially you’ll be responsible for ever facet of your store including uploading products, handling sales and marketing.